Sell me this pen.....is stupid

"Sell me this pen"

is the most galactically ridiculous

interview question. Here's why:

Sometimes, salespeople are better at INTERVIEWING for the job

than actually DOING the job.

This question is as old as it is stupid.

When you ask a question like this during the interview process, you only learn:

👎 Does this person know the answer to the question

👎 Can they be compelling, gregarious and entertaining.

What you DON'T learn is if this salesperson ACTUALLY behaves this way on sales calls.

Learning Lessons:

✅ When interviewing salespeople, ask them BEHAVIORAL BASED QUESTIONS like "Tell me about the last time you closed a tough sale, how did you do it?

✅ And reserve "Sell me this pen" for a COACHING EXERCISE after you've trained them on doing Discovery at your company to see if they can show you what they learned.

What are your thoughts on the "Sell me this pen" exercise or interview question?

Drop it in the comments