Low Cost Sales Recognition Programs

And this one time...on the sales floor...

Low-cost recognition of top salespeople

Went a long, long way. 🎉

This was my first Director of Sales role at a startup in 2002, Business.com.

The dot-com bubble had just burst & I was scaling my inside sales team from 3 to 30.

But we had very little money for high-end sales recognition programs.

So I went to Walgreens and bought two packages of die-cast fighter jets and a box of thank you cards for less than $20.

And on a monthly basis, each rep who exceeded quota got a hand-written thank you note from the CEO and a die-cast fighter jet.

I called it the "Top Gun Club." ✈️

Honestly, I was embarrassed that this was all I had to give these top reps.

But then something interesting started to happen as I handed out those little fighter jets month after month.....

💪 The sales reps started lining them up on their cubicles and

💪 it became a badge of honor to have a fight jet AND of course,

💪 bragging rights for who had the MOST fighter jets.

So when you walked up and down the aisles, you could literally SEE who were our top reps!

💡 Learning lesson: sales recognition programs don't have to be expensive and lavish to achieve the result of praising, thanking and publicly recognizing your top salespeople.

What other low-cost sales recognition programs have other people experienced that they liked?

Drop it in the comments